Necessary to overcome the fear of weapons

Movie Green Lantern, the protagonist Hal Jordan in Green Lantern during its process of becoming, brought to humanity through his confusion and pain, but also because of human nature and the ultimate victory, became the patron saint of protecting the earth . Fear is the biggest weakness of human nature, which is derived from the psychological fragility of human beings, as well as the results of individual courage and confidence caused by the complexity of emotion, it should be necessary to overcome the fear of weapons! This is the message Green Lantern is passed to the audience, and the courage to be able to resolve, confidence can be encouraged by the fighting, the two are inseparable. Courage is the foundation of faith, and faith is the courage of the backing, is essentially a psychological feeling of fear, courage, and confidence is the spirit of the performance of willpower, struggle and fear, in fact, the human psyche and spirit of self-test of the film, Hal Jordan was originally identity in the face of sudden changes and extremely powerful than their evil enemy, has confused and doubts, fear of ordinary people has also made him hesitant psychological and cringe. Fear can induce people to produce weak, abandoned or running away, the reason is a lack of courage and loss of confidence. And when he finally overcome the psychological barriers, full of courage and confidence, fear suddenly disappeared, its potential power is fired out of a heavy blow to the opponents and become the winner of American combat science fiction film Green Lantern at the box office and despite less successful on word of mouth, but I still liked the movie. In addition to its visual effects to show good outside, in fact, there are many aspects of human connotation involved. People, the relationship between the Earth and the universe, human beings, and the relationship between non-human creature, possibly due to the director trying to film in the framework of the commercial, show more humanistic philosophy of color, but did not grasp the balance point, but the impact overall coherence and rhythm of the film, weaken Green Lantern ornamental as the master of life on Earth, humans may have its complacency capital. However, if the look of the universe, mankind and is too tiny, almost insignificant. Even in the homes of human life - the earth, the face of the majesty of nature, we humans are also so vulnerable. Therefore, there is no reason to neglect and contempt of mankind other species on Earth, treat biological, treat similar, but also to treat humanity itself. Although the Green Lantern, the story is fictional, but it expresses the theme is extremely broad and deep. Just stood entertaining to assess the position of Green Lantern, its subject content is too exposed to flow in preaching, straightforward style metaphorical expressions appear to be more savvy than superficial, which is perhaps the audience are unlikely to appreciate and accept the to the people, it is important to keep humanity. One not only to overcome fear, humans respond to any difficulties and obstacles, courage and confidence will always determine the ultimate success or failure of the key factors

Haikou City profits staggering thousand Yuan shoes Nike shoes purchase only 13 yuan

WASHINGTON News Haikou business sector in recent days on the footwear market in the special inspection found that a large number of fake Adidas, Nike, old top brand-name sports shoes, leather shoes, the purchase price is only ten dollars, while the market price was as high as several hundred dollars.

A business owner active account, they sell counterfeit Adidas sneakers purchase price of only $ 12, counterfeit Nike sneakers purchase price is 13 yuan, while the selling price of these shoes is generally marked in a few hundred dollars, the lowest are 100 million or more.

According to the sea 12315 hotline responsible person, in recent years, consumer complaints about the quality of shoes has been high, not only reflected in the prominent phenomenon of fake brand-name, but also in shoddy products, aspects of the three noes products.

In this special rectification footwear market, in addition to a number of fake brand-name checked, the business of law enforcement departments have also dealt with a lot of low-quality three noes shoes. No name site on these shoes, there is no trademark, poor quality, one to wear on the bad.

Owners in the survey told myself, the purchase price of each pair of these shoes dozen dollars, as if the quality they do not ask, just before entering cheaper goods.

Is not very comfortable to wear

A lot of people have recommended a brand, a brand I will not say what I want to say is a professional sports shoes should be worn, this is often overlooked, in fact, everyone seems to be more concerned about the brand, and now has been broken down into various sneakers professional sports , and do what professional sports wear sports shoes should form a consensus, and not only know the pursuit of brand, of course, many people will usually Chuan Chuan sports shoes, like me is a day to wear sneakers, but not how sports guy In this case, wear tennis shoes are the most comfortable, and tennis shoes look nice, it was used as a daily wear sneakers, acceptance of the best. But there is a weakness tennis shoes, the soles do not wear that, it is best not to wear tennis shoes to walk asphalt, gravel road if you wear sneakers are specifically designed to walk, then I suggest you wear running shoes, running shoes, the soles of tennis shoes can be compared To wear and more. But best not to wear running shoes engage in physical contact sports, such as play, aerobics, jogging shoes because the soles quite sharp side, it is easy to scratch someone or yourself if you just wear shoes indoors, so wear shoes Ping Yu it, the kind of shoes, big feet wide, lower upper, flexible and non-slip soles. Your feet will feel quite relaxed and flexible modern dance shoes here, by the way, a lot of girls like aerobics, I recommend wearing modern shoes to try. Modern shoes can liberate a large degree of your arch, so you can not imagine making a lot of foot movement, but also has a mainstream sport shoes for foot protection and cushioning the most uncomfortable few sneakers:

Shoes. Shoes are very popular, this popular American teenagers from popular skateboarding, so it is a completely flat soles, in order to facilitate contact with the skateboard. But you do not wear it doing skateboarding. The good arch inflicted flatfoot, basketball shoes do you will be comfortable. In fact, I quite like winter wear basketball shoes, but the rest three quarters do not wear, because hot deck shoes. Family is relatively rare sneakers canvas shoes face, thin soles, and protection against shock. So no matter what sport, soon tired feet. The only advantage is that the shoes look handsome, and cheap outdoor shoes. This is pretty cool shoe soles quite hard, because that is the field in order to deal with the ground, this time wearing shoes must wear particularly thick socks, otherwise it would suffer any foot a full leather sports shoes. Many people can not buy mesh sneakers, and the choice of full leather sports shoes, leather sneakers think the whole dirty good rub, and mesh sneakers dirty get well. In fact, mesh sneakers can use the washing machine, as long as attention method, too bad I never wash them. The full leather sports shoes but can not wash you clean in addition to the surface, how do the dirty inside.

Homeless Star GamerSky

Founded in 1993 in Quanzhou, Fujian Province Adi Wang Sporting Goods Co., major development, production, sales of sports shoes, clothing, sports equipment. adivon spirit of Life is movement brand philosophy, the product features for the ultimate human movement potential mining has now become and Nike, Adidas par line sports brand, the country has established a network of nearly 2,000 stores, and has in Quanzhou most technologically advanced factories, with production line workers, more than 1,000 people adivon (Adi King) is another brilliant record won the top international competitions 2010 2011 La Liga season advertising sponsors award. This powerful combination and by the Global 170 countries and regions while the classic live events will undoubtedly have a worldwide audience of fans feel the genuineness of the strength of the Chinese brand Adidas NBA king strong hand in return, weeklong Lunar New Year celebration sports competitions, including broadcast, thematic programs, as well as a series of NBA theme campaign aimed at fans of the two countries to bring the most authentic NBA basketball experience during the Spring Festival. Adidas King of Sports (China) Co., Ltd. as the season, the Washington Wizards, the official partner with you to witness a Chinese flavor of the NBA basketball feast.

20 show a bloody big swing back button fondue feast CP3 welcome return

Full match scored 10 points 20 rebounds and four blocked shots this season, fourth and fifth career win 1020, the game played itself back alley-oop dunks, in this comeback Paul Clippers rout 76 people massacred drama, the small Jordan is undoubtedly the most important one body scent YORK, Feb. 10 report:

Beijing on Feb. 10, the Los Angeles Clippers at home 12 378 Kuangtu Philadelphia 76ers harvest in a row, DeAndre Jordan played 30 minutes, 5 voted 4 to get 10 points, while bagged 20 rebounds dished out four cover, in addition to 1 assists and 1 steal, his career so far, the campaign is a small 5th Jordan scored at least 10 points and 20 rebounds, including four times this season have occurred in the last year, December 9 June 76 is also the face of the small Jordan scored 11 points on 21 rebounds and led the team to rout, although Paul campaign comeback, Jordan has a small but resolute upstage the heart, the first section of the middle of an empty mind reversed Buckle is provoked more bursts of Scream fans.

Brand sports shoes anti-torture poor performance

Column Nike, Adidas, Kappa, 3610 are well-known brands in the exposure of

2008 third quarter Municipal Industrial and Commercial Bureau on sneakers quality of goods marketed in Chengdu were monitored for the appearance of the product quality sports shoes, to help end the peel strength, outsole and midsole outer adhesive strength, folding into a performance shoe, outsole wear, bottom wall and help face peel strength, flex ago to help low-temperature materials, signs and other indicators have been tested. Monitoring results showed that sales of sports shoes in Chengdu quality of goods is not optimistic this sampling a total of 8 batches folding indicators of substandard products. Performance appraisal is a folding shoe soles and uppers are easily broken or cracked surface indicators. When tested, the first part of the shoe flex mm pre-cut mouth, and then the state mimic normal walking shoes folding tester on continuous flex million times, measure its length rip open plastic length uppers cracking spot checks folding properties of individual products meet the requirements for standards. Folding substandard performance sports shoe soles or uppers fracture crack open plastic and other issues to help end prone to wearing process. After the test by folding the bottom or bottom wall appears to help open the phenomenon of excessive length of plastic folding properties accounted for 90% failed. The main cause of failure is the sole formula unreasonable, with low gel content, sole grinding, gluing, lamination is not in place, resulting in open plastic wear substandard products appear

The total sampling the index failed five batches of the product. Wear will reduce the life of the product failure. Some wear sneakers unqualified, consumers can not wear long phenomenon will appear broken. Stakeholders Consumer Protection Department explained that the main reason is that manufacturers failed to make shoes comfortable, lightweight action, deliberately change soles recipe with soft soles materials; shoes with soles production ratio of raw materials do not meet the requirements or the degree of cure is not enough; affected by the impact of rising raw material prices, the enterprise in order to reduce costs, cut corners, and a choice of adding excess filler sole material impurities appearance quality problems

The total sampling the index failed two batches of the product. Substandard quality appearance mainly to help end the phenomenon of lack of plastic junction there, there will be a bottom wall plastic, reducing the life of the product when wearing shoes. The main reason businesses fail in the production process shoddy, factory quality control is lax, resulting in substandard products into the market In addition, the flag is also one of the reasons substandard product failure. Product label is a clear commitment to the community producers, only the correct label to reflect the true quality of the product to consumers. The sampling a total of 30 batches of substandard products exist flag situation. The main reason is the failure of the product label identifies the manufacturer of the importance of understanding enough to learn and implement the relevant standards are not serious, there is no strict production processes in a comprehensive quality control to see identification before purchase

Consumer Protection Department staff to remind consumers to buy sports shoes to go to the mall or store to buy branded products. Brand product quality is generally good, the quality is guaranteed. Branded products manufacturing enterprises in general management practices, strict control of the production process, strict testing a variety of processes, advanced production equipment, high degree of specialization, so the quality is relatively stable, and after-sales service is also guaranteed to buy shoes must carefully observe its work is fine, including the upper surface of the seam line is uniform, clean uppers whether, with or without scars points, soles, uppers bond is solid, smooth, beautiful, with or without a jumper, two shoes of the same part of the color, pattern, etc. texture are the same, the bottom wall is tainted gum, lack of plastic, shut phenomenon when consumers buy the product identification must see. Now some domestic spending for the general public are not always made of leather shoes, it is possible to use some leather, synthetic fiber and other alternative materials, shoe materials such wearing comfort, poor terms of folding, and easy to open plastic . Soles, the general requirements of soft shoes, the soles are too stiff and comfortable, not easy to be active, the other can not be too thin, or not achieve shock protection. Consumers should choose different types of shoes according to different needs. Our reporter Li quinoa

Everyone should have at the helm of preparation

My last year of high school, the family is in dire straits season. Leaky house with rain, already poor family, but also suffered from a large hail, the ground became a hit all the crops are disabled, which means that income year, Chengdu wasted. Father`s hair gray overnight, not only for his crops, but also for that if I drop out problem.

In any case, do not allow children to drop out. This is my father`s commitment to his own. Because life distress, I stretched everywhere in school, pathetic living my reckoning to every single hair. In the cafeteria to eat the cheapest food, and eat every meal half full. Even so, that point steelhead cargo pocket every month or early on surrender, and to pay a living gun.

Some activities students spontaneously I never participate, my stingy Stingy is my Achilles heel in their attack me, it is often so I have no strength to fight back. But I have my own pride, and that is my academic performance has been among the best, and my level of basketball, but also one of the best in the school, it allows me to have the backs straight, never bow.

School basketball game to be held, as the main class, I have to play, but in front of my problem is that I wear what shoes to match? I envy the students which both feet dazzling white sneakers with Adidas, there is, if we can put on a pair of shoes that flew on the basketball court, which is how chic Peak, how valiant ah.

I only have two pairs of shoes can be, feet and bag the double pair of new mothers are sewing their own, although it is the mother sewing stitch out, but I did not feel comfortable too. Because it can only step on the home of the mountain, the city that once set foot on the road to do a variety of markers, like my feet stepped on charcoal, exceptionally uncomfortable. Because I see people staring at me when my shoes always first look, I see their feet are wearing beautiful shoes, at that time I was discouraged, and a pair of shoes leaking my unmentionable life experience: a scrubby bumpkin. On one occasion the father, the students call me:. Your dad in front of the school to find you, I asked how they knew my father, they said:. Because he wore exactly the same and your shoes, followed by a bunch of people unbridled laughter, bad laugh, laugh can help people tear. I looked at the foot of the shoe, which is a symbol of poverty and shabby, I hate all of a sudden it kicked to the Antarctic, it never went back to my feet.

So I decided to ask his father to a pair of sneakers. Even though I know it is very expensive, even though I have always behaved, it can sympathize with parents. Those days of night, I only a dream: I was wearing dazzling white sneakers, ran on the basketball court.

I personally did not think his father would give me the money sent, directly through the post office are always sinks come. I blame the father confused, not afterwards, which from the tolls that a lot more points than the remittance fee yet. Can say that he is the father to take over someone else`s car, no money. That`s back? My father is still as dull ton of bricks, the father did not get mad, do not get mad over his life, he says Han Xiao, this does not take the opportunity to see if you can do!

Dreams, after all, is a dream, reality or beat it back to the prototype. When I speak to his father to a pair of sneakers, he looked very embarrassed, he said he did not bring extra money, he hesitated to say I`m sorry. As long as you hit the ball well, the students will give you applause, who cares what you wear shoes? Father comforted themselves feel that far-fetched, so that when a small voice, as if talking to himself in general .

I cried in front of his father`s face. In fact, I can fully expect that kind of result, parents are no spare cash to buy these luxury goods. But I`m still crying, crying grievances. Father stood there, kept rubbing his hands, like children do something wrong, it is a loss. And his father did not say goodbye, I turned to go back to school on.

From sneakers dreams completely shattered. I guess I can not be disgraced in front of the school`s students, can not let all the people because of my pair of shoes and laugh at me, I decided to quit the basketball team. Teacher found me and asked me to give a reason to exit, I stammered, want to seize the time to learn. I saw his father at the school gate, his hands carrying a pair of new shoes, bright white, let me blink. I thought he was still in a dream, until his father urged me to try it, I dare sure this is true. Although not famous, but enough to make me put it down, it is really beautiful, I would call it White Angel. My father could not help but ask, how willing to spend money to buy it?

My father said, since the day after listening to my wishes, he could not help but go to the mall, to inquire about the price of those shoes, ready to go home to get money to buy me. But the price of each pair of shoes are so father suck a breath. At the counter, he stared at those shoes look nice, in fact, looking at his son`s wish. Happened to people in moving goods, suspected his father out of the way, they kept to the edge of the thrust father. Father was a working man, could not understand the way they work, like a child who, like every family. He could not help for them to lift cargo to one when Sa. After the move those, the boss you have to give him some money, but he refused to close. He said it helped so busy point, how good money too? Can give him the boss insisted he pointed pair of shoes on the shelves, scratching his head, embarrassed boss said, I give you a week doing live, for a pair of sports shoes okay? Boss hesitated, but agreed.

That one week of his father, is a multi-bitter torment ah. Nothing inverted output, the key is to eat and sleep problems. Because there are few pockets of money, his father had to eat one meal a day, and eat a meal bread. Night no place to live, his father had to go to the bridge opening deal, the package was covered in mosquito bite ......

In this way, the shoes at hand. His father said, not without pride. I was once again left in tears. Father panic: how?, Satisfied with this style that I can go to you for ...... I kept shaking his head, said with satisfaction. All the big boys, and do not always shed tears. Afraid of my father`s shoulder and said, as early as possible to drive home, or at night can not get home. More than 100 miles, his father insisted on walking back.

I am anxious, grabbed his father and asked him what was the mall, I want shoes drained away, the father exchange a ticket home. Father refusing, I hold the father said, Dad, believe me, these shoes do not, like me, can stand up to walk.

That game, I was wearing plain shoes turn. I kept flying, keep shooting, keep the ball into the basket, super-powerful, unstoppable. As if they had wings like flying. In flying, I think of his father, in the shooting, I think of my father, I let the father know that I was his best son.

Since then, I have to study more diligently. Finally in the summer of the second year, passed the dream of college. I was flying out of our mountain village Golden Phoenix, I really can fly, the father gave me wings, strong and confident.

Knowledge wear Nike shoes

2, if the sole is quite soft, relatively large deformation movement, contact with the ground is relatively large,

Wear it big, it had relatively little on GIL ZERO and TMAC6, GIL soles relatively soft, so do not wearable, TMAC6 soles hard, so a little more wear-resistant,

3, another relatively transparent rubber outsole wear, the best example is Q1, and AJ22, if the same under a basketball shoe sole material the same situation, the deeper the color the more wear-resistant soles;

4, because the more the higher the carbon content of the deep color of the material, the more wear-resistant, TMAC6 black version than the white version to wear and much more.

5, Nike basketball shoes, wear resistance and tread groove about, we usually refer to Herringbone is the best grip and wear resistance combined, but the advantages of herringbone outer field is not prominent, external field Best lines that highlight the rough texture (any shape);

6, the early AJ series of field lines is born, AND1 classic TAICHI etc., soles wear resistance and tread groove about the density soles more dense lines more resistant, more sparse, the less wear and , ZK1 soles relatively sparse not wearable, 2K5 relatively dense on the soles wear,

Michael Jordan under 33 points to win

China Team Championships semi-finals of the second game last night open play, the opponent is rival Jordan team. There are people on the Chinese team before the game against the team Zhezhi dubbed the Jordan concerns, but the offensive play in the third quarter with a climax, the Chinese team 9360 big win over Jordan team, made five straight Championships. Yi Jianlian led all scorers with 16 points and 12 rebounds. Perhaps it`s due Lebanon coach speech stimuli, China men`s basketball coach Hua Germany declared after the game, the Chinese team is not afraid of any opponent so far, China, Iran and South Korea are unbeaten at the Asian Championships, but Iran Top 5 games, averaging 51.6 points in the performance margin of victory even more surprising. Speaking outside of Iran`s good, very relaxed coach Hua Germany, said: I know a lot of coaches say a lot of words, I hope everyone can join this conversation, I know this, but I`m not prepared to talk about other teams and. coach. Championships race a lot, we are now the best team in the state when compared to the Adams Cup and England zipper, we see that we have a lot stronger and I hope the players can be very focused and only concerned about the game, do not affected by other influences, we respect each opponent, but do not fear any opponent.

During basket Championships, Jordan jersey is probably the most personality - the top of the back of their jersey numbers are not printed on the player`s name, but the name of the country of Jordan JORDAN! At first glance, I thought the team everyone is Jordan. Last night the Chinese team`s opponents is this Jordan Rangers, so that users have made plans to send micro-Bo said a lot of pressure.

Jordan Nash divorce court again Dangdie

50-year-old Michael Jordan also Dangdie! According to U.S. media reports, Jordan Prieto Cuban supermodel wife is pregnant, but has not yet announced the pre-production period, which is the fourth child basketball trapeze, in a marriage, Jordan and his ex-wife Fu Nuwa birth to three children . Prieto aged 34, in April this year and Jordan married in Florida, the two now live in Miami Jordan life so far two marriages, he fell in love with his ex-wife 弗努瓦 in 1985, was still just a sophomore Jordan rookie players, Fu Nuwa older than him. Four years later, Jordan and 弗努瓦 married in Las Vegas, in the subsequent 17 years of marriage, they gave birth to three children, Jordan announced in December 2006 divorce, outside speculated the reason is romantic by nature Jordan . When a divorce Jordan had paid Fu Nuwa worth $ 168 million breakup fee in one fell swoop hit was the most expensive sports record 2008 break-up fee and Prieto met Jordan at a party, in 2009 they began a formal exchanges. However, having gone through a failed marriage the Jordan is also smart, and his marriage with Prieto in Jordan signed a detailed agreement with Fu Nuwa birth to two sons and a daughter, son and son Jeffrey Ma Adamkus have played basketball in college, but nowhere near their achievements legend father, Michael Jordan`s daughter Jasmine is relatively low-key. Earlier this year, a man named Pamela Smith woman has filed a suit to court, claiming that her 17-year-old son is a bastard after her night stand with Jordan, but after the court confirmed that this woman is identified trickster, the child with Jordan no blood, according to U.S. media reports, the Lakers point guard Steve Nash and his ex-wife`s divorce dispute 阿莱贾德拉 has a new case. Allegedly 阿莱贾德拉 has found a helper, he is famous NFL referee on the field, but also Eddie Hu Chuli Nash and 阿莱贾德拉 a lawyer already divorced, but the two sides have been in custody for the child fees and residence issues tangled 阿莱贾德拉 and Nash`s twin daughters now live in Phoenix, she hopes to move to Los Angeles with the kids, but if they succeed to California life, then Nash would pay higher alimony. In fact, 阿莱贾德拉 also gave birth to a boy when Nash did not end with marriage, according to gossip media broke the news that 阿莱贾德拉 son was with the Suns teammate Steve Nash when Barbosa stole feelings on bastard, Nash did after gene identification, within 24 hours of the birth of the child filed for divorce 39-year-old Nash is in contract with the Lakers in the second year of his salary this season is $ 9.3 million next season, then reached $ 9.7 million, Nash hit a career is 41 years old planning to retire, but in recent years, worrying his physical condition, is still injury phase.

James won third career regular season MVP award

Yahoo! Sports quoted the Associated Press news that the Heat (microblogging) players LeBron James get the regular season MVP (most valuable player), the Alliance will formally announce the news tomorrow. Heat and Pacers tomorrow before the start of their first semi-final, David Stern, president of the Alliance for its trophy. This is the third career honor James.

James was elected three times over the past four seasons MVP, only Wilt Chamberlain on the history, Kareem Abdul-Jabbar, Michael Jordan, Bill Russell, Larry Bird, Magic Johnson and Moses Malone and other 7 players Three individuals have received this highest honor.

James had said last week, again won MVP will make his own surprise, it also feels ashamed, power MVP trophy is not their advance. In his ninth season, he still did not get the championship trophy, it is clear from their primary task of this (win) is far worse.

Kareem Abdul-Jabbar won six MVP, Jordan and Russell each won five times, Chamberlain four times, after this weekend, they became the only MVP more times than James to get people.

James this season, averaging 27.1 points, 7.9 rebounds, 6.2 assists, such data so that he became the first four seasons of at least two players have reached this height, the other three are Oscar Robertson) (5 times), Larry Bird (twice) and 约翰哈弗里切 grams (2 times).

In addition, James hit rate of 53%, only 1.9 steals per game as well, only 198,889 of the season Michael Jordan on these data over him, when Jordan averaged 32.5 points, eight baskets, eight assists, while 2.9 steals, hit rate reached 54%. But that season, MVP is not Michael Jordan, Magic Johnson instead.

Heat will be the first ceremony was held to celebrate the MVP, Shaquille O`Neal joined the Heat until 2004, won only one of his career regular season MVP. Prior to joining the Heat, James, in 2009 and in 2010 won two of the awards, which twice Award, he won a total of 244 first-class all the votes in the 225.

Jordan infringement cited Yee Pong Western name is missing the business culture

Recently, the American professional basketball legend Michael Jordan announced through the media, has sued the Chinese court alleged violations of Jordan sports his name right. While this lawsuit is currently a toss-up, but for Jordan sports, whether winning or losing the lawsuit, it is the loser. Because, reporters learned that many consumers find after no relationship with Jordan Jordan sports, felt feelings of being cheated this time, Michael Jordan came true

As a result, those such as Nobel, Marco Polo, Mona Lisa and the like, trademarks and registered by foreign names, whether the brand will face a crisis?

Although the lawsuit did not conclusive, but the news in the consumer market has begun to ferment. Recently, the reporter in a supermarket in Hangzhou Area sports brand stores found that Jordan seems to have deserted store traffic passing young man Zhang told reporters that he was a sports fan, like Jordan. Before, I thought it (Jordan sports) with Li Ning is Li Ning brand management, is Michael Jordan (basketball superstar Michael Jordan) operated by the brand it is now found that the same thing is not really feeling cheated for so many years .

Mike Caro users on the matter is also quite angry: Actually man talk about integrity, which is really important. Work life determines the final pattern. In the initial stage want to take shortcuts, such as grow after the discovery by the limitations of the. We really want to progress we must learn to follow the rules, do not Zhanxiaopianyi do honest people, doing this in earnest, left-Hui lawyers suggested that Jordan sports widespread use of everyone`s knowledge, there is the introduction of false propaganda to mislead suspected, may be considered from a consumer rights law. However, after this incident, Jordan sports reputation drop is inevitable. Bought Jordan sports product Jordan fans can think from a consumer point of view activist Xue also believes that although Jordan has won a lawsuit from the law little chance of winning, but the impact on the market of Jordan sports is obvious. However, perhaps this is the real purpose behind the consumer Jordan or Nike have been deceived shouting

Recently, the basketball legend Michael Jordan announced by the U.S. media, has sued Chinese sportswear and footwear manufacturers Jordan Sports Co., Ltd. alleged violations of their right to name the Chinese courts. Jordan said in the video: see this company to do business with the use of my name, I am very disappointed, they used the number 23, and want to use my child`s name.

Jordan asked Jordan Sports: Sports Jordan asked the court to stop the infringement established; clarify that there is no association between the brand and Jordan himself; mental damages and other six thousand yuan in claims Jordan sports are numerous sports Jinjiang, Fujian in a sports brand, in 2010 sales revenue reached 2.91 billion yuan, and I would go at the end of 2011, seeking to market. The company said that although the name of the company to Jordan, but now that we are familiar with Michael Jordan did not have a dime Jordan sports prospectus disclosure declaration, Jordan as a common surname does not have the specific nature of foreigners, and the United States before the NBA star Michael Jordan does not exist corresponding relationship between Michael Jordan said the Chinese court has officially accepted the case, to disclose to the court which submitted the indictment. Although the court accepted, but many people in the industry do not seem optimistic about Jordan really can win the lawsuit, Zhejiang Xue heading law firm, says that if the name of the right to prosecute violations of the angle from Jordan`s odds are not great. First, Jordan sports not only today, after so many years before Michael Jordan to prosecute is not there for other reasons. Secondly, Jordan Jordan`s sports did not use the full name, but he was not just using a unique name, which corresponds to the presence of obstacles in the name of rights issues Xue believes that Jordan does have a name borrowed sports basketball superstar Michael Jordan`s ride The suspect, therefore, if the prosecution from another point of view, the possibility of the odds should be larger. Of course, this depends on how the evidence of both the hands near the ocean names are missing business culture

Jordan sports to trouble, then mark those names registered by foreigners is how to treat the robbery of Jordan sports it?

In this regard, the reporter interviewed the Nobel tile contact the marketing department. But the other said the responsible person is not, and did not express their views, and promised, and so on after the relevant contact person in charge, will give reporters a reply. But by the time of writing, the reporter still has not been answered, people do not want to come forward can understand, after all, the face of such things say nothing good. Zhejiang, who asked not to be named said, but after this incident for Zhejiang How to create brand is indeed a lesson. Pong foreigners names infancy may have developed faster than others, but out of the mix always has. Fortunately they do not come looking for trouble, I came to the door, whether it is business or brand will be severely affected, This is actually a lack of self-business culture, or a Chinese business culture is not confident. Zhejiang Province Branch Associate Dean Wang Shuguang believe that this is a lot Zhejiang opportunistic performance. You may find, register a foreign name, business or product may be just the international standards. In fact, if we really want a long-term sustainable development of enterprises, it must rely on excellent product may be some companies feel that, first get hold of foreign names, to influence and promote the open market after further work on the product. But this also there is a big risk. Jordan sports such as this, the quality of their products may not be a problem, but really Jordan way, their brand reputation compromised, no matter how good the product quality will be affected.